ORGANIC CBD
“HUMBLE FARMER”
INTEGRATED CAMPAIGN
Challenge:
How to standout in a crowded new market?
Solution:
Differentiate yourself from the faceless competitors by introducing yourself as the humble farmer you are.
LAUNCH VIDEO
Say hello and take a tour of the farm’s organic ways on natural land. No CBD lab can match this natural environment.
SOCIAL
It’s a farm, not a lab. So we bring that wholesome goodness to life with a steady stream of scenes from their land.
WEBSITE
Like their farming practices, we keep the site simple with straightforward copy that drives home their organic message.